Malls and retail stores are the place where maximum people visit on weekend. Whole families go there for shopping. I think this could be the best place for advertising and promotion of your hospital services. If malls or big retail authority approve your hospital to set up a pop-up clinic on weekend this can pull new patient by providing free screening and consultation to the people. You can give free ECG or BP measure there easily. Generally what happened people avoid going to the hospital for any check-up due to time constraint or they think they are fit enough. Do all screening at the mall and send them their report at home and so follow-ups with that patient whose report outcome is at risk. As the risk full patient if they want to see the physician.
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